Pricing Programs
Dual Pricing & Cash Discount Programs
Blue Rock helps eligible businesses reduce processing costs by offering compliant pricing options that give customers a choice in how they pay.
Dual Pricing
Display both a card price and a cash price up-front so customers can choose how they pay.
Cash Discount
Reward customers who pay with cash by applying a discount at checkout.
Surcharge Programs
Where allowed, surcharge programs may help offset card processing costs.
Benefits
- Reduce or offset card processing fees
- Give customers payment choice
- Improve monthly margins
- Transparent checkout experience
- Program setup support
Dual pricing, cash discount, and surcharge rules vary by state, card brand, business type, and program structure. Blue Rock can help review available options, but merchants are responsible for following applicable laws and card-network rules.
Ready to See What You Could Save?
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